- Dazzling Gorgeous USA
- Beauty, Cosmetics & Fragrances
- USD 9,000
- 2024 – Present
Dazzling Gorgeous
Dazzling Gorgeous is a premium eCommerce beauty store offering skincare, makeup, aromatheraphy, supplements, and luxury fragrances. The brand aims to deliver high-quality, affordable beauty products designed to inspire confidence and self-expression.
Objective
Migrate the store from Warhead to WooCommerce hosting.
Create a professional eCommerce store with 1,000+ products..
Build a robust digital marketing strategy (SEO, social media, branding).
Perform competitive market analysis against top beauty retailers (Sephora, Macy's, Ulta, Amazon, eBay).
Define Unique Selling Proposition (USP) and niche positioning.
Services Rendered
eCommerce Platform & Migration: Store migration from Warhead to WooCommerce, with performance and UI enhancements.
Content Upload & Catalog: Uploaded and optimized 1,000 products, with SEO-friendly titles, descriptions, and images.
Dropshipping Integrations: Integrated CJ Dropshipping and Doba for product sourcing and automation.
Branding & Graphic Design: Designed coupons, banners, flyers, and product images for both web and social platforms.
Digital Marketing & SEO: End-to-end optimization, keyword analysis, and campaign setup across social media.
Market Research & Pricing Strategy: Conducted price comparison and competitive analysis against Sephora, Macy’s, Ulta, Amazon, and eBay. Defined brand’s USP and niche strategy to stand out in the luxury beauty market.
Outcome
Dazzling Gorgeous launched optimized eCommerce platform with dropshipping automation and a visually appealing branding strategy. Market research and price benchmarking helped position the store competitively in the U.S. beauty industry.
